YELLOW BEAN is an independent creative agency specialising in branding, packaging and communication.

Since 2012, we have been helping businesses turn ideas and products into brands with a clear identity, a strong presence and a story worth believing in.

From the first thought to the final pack.
From strategy and naming to identity, packaging and communication.

We bring the right people and disciplines around every project, creating the team each challenge actually needs.

No unnecessary layers.
No complicated agency structure.
No creative for the sake of creative.

Just experienced people working closely with you to understand the product, the market and the opportunity.

We believe creativity should do more than look good.

It should make a product more desirable.
A brand more memorable.
And a business stronger.

Because in a world full of choice, being good is no longer enough.

You have to be worth choosing.

WE DON’T JUST DESIGN BRANDS.

WE BUILD BRANDS PEOPLE WANT TO BUY.

 

Michael Karabatsos / founder

Michael is able to elevate a brand beyond the noise and clutter of the marketplace,
 with the strategic marketing objective being addressed.

An award-winning creative professional with over 20 years of experience and
 a resume including top management positions in notable agencies like
 Proad Bold Ogilvy, Scholz & Friends, Adel Saatchi & Saatchi, Team Athens and Ashley & Holmes.

Michael has launched, grown and managed many global blockbuster brands,
 as well as smaller ones, more intimate niche brands, in the brand communications arena.

He has worked for clients like OTE, Cosmote, OPAP, EOT, Hyundai, Visa, Diageo, Creta Farm, Carrefour,
 Hellenic Post Bank, Eurobank, Bank of Cyprus, Zagori, MTV, Bo Concept, TO BHMA, Παπαδοπούλου,
 West Cigarettes, Davidoff Cigarettes, Gerolymatos, Avgerinos cosmetics, Κτήμα Μουσών, Lost Lake Distillery, Mantis Group, Τσίπουρο Καλαϊτζή, Μajuni, Kentri, Stichion, Pita Pan restaurants, PQP Pet Quality Products, Ούζο Σαμαρά…